Rental Advertising | Rent Your Home Marketing

Educating Users on Rental Scams

Rent Marketer — Wed, 17 Sep 2008 10:36:38 GMT

Rent Marketer has released a new blog called rentalscams.org that aims to educate renters, property managers, owners and agents on the many different types of rental scams that are out there.

Please write to us if you have an rental scam stories.

rentBits Index Now Over 400,000 Rental Properties

Rent Marketer — Tue, 05 Aug 2008 09:00:12 GMT

At rentbits.com, they are constantly searching the web looking for available rental properties. They now have over 400,000 active rental properties consisting apartments, houses, townhomes and condos for rent.

If are you interested in getting your listings into rentBits.com, please submit them.

Apartment Listings with Photos Drive more Leads

Rent Marketer — Tue, 29 Jul 2008 08:13:35 GMT

As you might have guessed, apartments for rent listings that have at least one photo, drive more rental inquiries than listings with no photos.

We see this on the rental side as well as the for sale side. The Sellsius blog recently wrote about Point2 Technologies research on photos for the for sale market.

They found that "the study of 100,000 active listings over the first quarter of 2008 did confirm that listings without photos generated virtually no buyer interest."

Ben Bernanke Loves Real Estate 2.0

Rent Marketer — Mon, 30 Jun 2008 12:24:06 GMT

the rentBits.com blog did a very creative collage of over 130 real estate web 2.0 logos and made them up as Ben Bernankes face. They used open source software to create the look of Ben Bernanke. It is a fun project. Go take a look at it here.

Houses for Rent Trends

Rent Marketer — Fri, 20 Jun 2008 14:44:41 GMT

Google trends shows that houses for rent is out pacing apartments for rent in terms of searched traffic. Below is the most recent google trends data for these two search words.

Dave Dugdale Launches PM - Property Management Research

Rent Marketer — Thu, 19 Jun 2008 15:47:38 GMT

I had the pleasure to be interviewed by Dave Dugdale of RentVine.com. He just launched a new property management research site and I was the first video. You can view the here.

Houses for rent in Boise

Rent Marketer — Thu, 05 Jun 2008 13:14:37 GMT

Our sister company, rentBits.com now has over 1000 active houses for rent in Boise. Rental properties in Boise have been in large demand and continue as the for sale market continues to take a slide.

The average rental rates in Boise for single family homes is around $859 per month.

Rentals in Phoenix - Times are Looking Better

Rent Marketer — Fri, 23 May 2008 09:13:34 GMT

The rental market in Phoenix is picking up. We are seeing many more renters searching for houses for rent in phoenix across our network of rental sites.

In fact, on average we are seeing about 25 phone and emails being generated for each property that is on the rental market in Phoenix.

The average rental rates in Phoenix are also strong:

Average Rental Rates in Phoenix is $1338

1 bedroom - $778
2 bedroom - $1104
3 bedroom - $1316
4 bedroom - $1623

rentBits Launches Free Average Rental Price Tool and Widget

Rent Marketer — Wed, 30 Apr 2008 16:57:05 GMT

Our Sister site, rentBits, recently launched a free average rental price tool for renters looking to find the average rental price of rental properties anywhere in the United States.

The average rental rate tool searches the web and rentBits data to find the average rental rate of more than 18,000 cities in the United States.

rentBits also offers this free average rental rates widget to anyone who wants to add this to their site.

Below is an example of what the tool looks like:

Get this widget

Houses for rent in Denver, CO

Apartment Marketer Has Re-Launched With New Pricing

Rent Marketer — Mon, 21 Apr 2008 10:53:59 GMT

Apartment Marketer launches with a new look and new pricing. After months of testing and feed back from REITs, Property Managers and Owners, Apartment Marketer has launched a new innovative pricing program for apartment communities looking to fill their vacancies faster.

Apartment Marketer’s solution. We offer a hybrid pricing model that has the benefits of the subscription model and cost per lead model.

Apartment Marketer’s pricing is the most unique in the industry. Here is how it works:

Communities post their floor plans for free and Apartment Marketer posts those floor plans to over 60 Rental and Classifieds Sites
Communities only pay when a phone or email lead is received.
Once a community receives 4 leads, all leads after that are free (This ensures a community never pays more than $100 per month per community

rentBits.com Launches

Rent Marketer — Thu, 13 Mar 2008 19:05:23 GMT

We are very excited to announce a new rental search engine called rentBits.com. We launched it earlier this week and we have been busy interviewing with the press.

We have indexed hundreds of thousands of rental listings including rental homes and apartments. You can search for homes for rent in denver, rental houses in phoenix, or anywhere else in the United States.

We will continue to add listings to the index, search functionality and other great features to help renters find the perfect rental house.

Apartments For Rent vs Homes For Rent

Rent Marketer — Sat, 20 Oct 2007 08:53:21 GMT

On our RentBits blog, I discussed search trends between apartments for rent and homes for rent in terms of search volume.

Read my thoughts on why I think homes for rent will surpass apartments in Google search queries in 2008.

Never Lose a Phone Lead Again

Rent Marketer — Sun, 07 Oct 2007 13:59:54 GMT

We at Rent Marketer, just announced a new product feature that will allow property managers, real estate investors and agents to never lose a phone lead again all without losing your privacy.

We take privacy both on the consumer and advertiser side very seriously. When an advertiser posts with Rent Marketer, we hide the email address and phone number to protect privacy. When a consumer calls one of our ads, we don’t display the entire phone number of the consumer to protect their privacy.

We have found that 1 in 2 phone calls go unanswered and some never leave a message. This means you have a lost lead. With our new click to call service, a phone lead will never be lost again.

Here is how it works.

1) A potential tenants calls your ad
2) They get your message machine and don’t leave a message
3) You login to your Rent Marketer account and check all phone leads
4) You click on the phone number next to your property address to connect with the potential tenant
5) We connect you to the potential tenant absolutely free

View Screen Shots 1

View Screen Shots 2

We hope you enjoy this new feature. It is still in Beta so please give us your feedback.

Receive Free Rental Advertising

Rent Marketer — Wed, 26 Sep 2007 14:18:22 GMT

It is finally here. You can now receive free ads when you refer someone to use the Rent Marketer Service.

Friends and Colleagues Referral Program

Enjoy yet another benefit of RentMarketer.com!

Invite your friends and colleagues to join RentMarketer.com and receive a free ad when they sign up and pay for an ad!

It is as easy as 1,2,3!

Think of people that might benefit
Go to the referral form here
Fill out the form for up to five friends and/or co-workers and click submit!

Now just sit back, relax and once they sign up and post an ad, we will send you a voucher for a free ad!

Stay Tuned.......New Products and Services

Rent Marketer — Sun, 23 Sep 2007 07:39:49 GMT

In the coming days, weeks and months, we will be announcing new products and services that will continue to be unique in the market place.

Our engineers have been drinking lots of redbull and coffee to roll these products out. We are extremely excited and we know the market place will be too.

Stay tuned.........

Oh yeah, if you know any great engineers who love challenges and building great tools, send them our way. We are always looking to hire talented people.

For those of you who like SEO (Search Engine Optimization)

Rent Marketer — Sat, 08 Sep 2007 18:16:49 GMT

Dave Dugdale from RentVine did a great piece on buying links. This video actually played during the paid links session at SES. RentVine is a site where users can find homes for rent.

Dave has done a great job of ranking his RentVine site on the first few positions of Google. RentVine is also a partner site that Rent Marketer posts our clients ads on.

Two Googlers are Better than One

Rent Marketer — Tue, 04 Sep 2007 13:38:20 GMT

I am very excited to announce a new addition to our team. I know this person very well as we worked together at Google many years back.

Tim Moynihan joined us today as Vice President of Sales and Marketing. Tim brings to Rent Marketer a tremendous amount of experience and industy knowledge. Tim, welcome aboard.

DD

The entire press release can be found below:

------------------------------------

(September 4, 2007) Rent Marketer, Inc., an online marketing provider for property managers and real estate investors, announced today that Tim Moynihan has been named Vice President, Sales and Marketing.

Moynihan brings over 12 years of Internet sales and operations experience to Rent Marketer.

Most recently, Moynihan founded the Mountain States operation for Google where he was responsible for sales, marketing and strategic planning. While at Google, Moynihan built a highly successful regional sales and operations team that increased revenue from $1 mil to $100 mil in under 4 years of operation.

"Tim is exactly the right leader for Rent Marketer" says Dan Daugherty, CEO. "At Google, we evangelized the benefits of online advertising and marketing to the marketplace, helped clients create effective and accountable search marketing programs, and built a world class team that focused on delivering exceptional customer service. At Rent Marketer, Tim will help continue this tradition."

Prior to Google, Moynihan was VP of Sales at Winstar Interactive Media, a major independent website representation firm, where he led the national sales and operations organizations.

To learn more go to www.rentmarketer.com.

style="font-weight: bold;">About Rent Marketer Inc.

Rent Marketer has the largest distribution network of rental sites on the net. Rent Marketer has grown into one of the leaders in rental lead generation for real estate investors and property managers. With one click, Rent Marketer posts vacant property ads on many different rental-related websites.

Great Analysis on the Long Tail and Targeted Content Sites

Rent Marketer — Thu, 16 Aug 2007 09:32:34 GMT

There is a great post written by Jeremy Liew, a partner at Lightspeed Venture Partners that I wanted to summarize:

Ad Networks: Why it’s better than ever to be a targeted content site

1) The longtail is getting longer (Compete data shows a 77 percent increase over the last 5 years of unique domains visited.)

2) The head of the tail is also growing in size (Compete data shows a 29 percent increase over the last 5 years of top domains visited as % of all internet pageviews.)

3) There is a growing need for ad networks

A recent report by Collective Media found that

66% of advertisers plan to increase their usage of ad networks in 2007
88% of respondents planning to use online ad networks in 2007 ( up from 77% in 2006)
57% of respondents believed how an ad network targets audiences was the #1 differentiating factor between networks

I recommend reading the entire post here.

MSN Real Estate breaks into Hitwise top 10

Rent Marketer — Thu, 09 Aug 2007 06:02:45 GMT

From Inman News:

Top 20 real estate Web sites

Rank (July)	Web site	Market share %
1	Realtor.com	8.37
2	RealtyTrac	3.69
3	Homegain	3.03
4	Rent.com	2.78
5	RE/MAX Real Estate	2.63
6	Apartments.com	2.02
7	Zillow	1.92
8	Yahoo! Real Estate	1.89
9	MSN Real Estate	1.46
10	Move.com	1.43
11	ZipRealty	1.43
12	Century 21 Real Estate	1.30
13	VisualTour.com	1.27
14	Homes.com	1.25
15	ServiceMagic	1.24
16	HUD	1.16
17	ForRent.com	.97
18	Apartment Guide	.96
19	Coldwell Banker Real Estate	.94
20	Rentors.org	.83

Source: Hitwise

Craigslist Founder and Head of Realogy's Franchise Group

Rent Marketer — Thu, 09 Aug 2007 08:49:04 GMT

The importance of being on many sites when marketing real estate. Realogy is putting over 700,000 listings on GoogleBase, Trulia, and now Yahoo Classifieds. They realize the importance of distribution. Craig discusses Craigslist and SecondLife real estate advertising.

Real Estate Video by - Real Estate Blogger